Email Etiquette: Tips and Tricks for Better Communication

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With many employees still working from home, clear communication has never been more important. And since email is the no. 1 method of communication among business professionals, refreshing your memory about best email practices can ensure your company’s workflow continues without a hitch. Take a closer look before sending This can’t be stressed enough…re-read your email before … Continue reading →

The Power of Trademarking

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What do you think when you see the Nike logo? Hard work. Perseverance. Determination. What about Coca-Cola? Happiness. Acceptance. Diversity. Apple? Ingenuity. Modernity. Forward-thinking. In a single brand or logo—in a single glance…these companies convey an intellectual and emotional message to the world. This is made possible through Trademarks. But what exactly is a trademark … Continue reading →

The 5 Cons of Building Your Own Website

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For business owners, not having a website is not an option these days. That’s why DIY website builders like Wix, Weebly, Squarespace and others have become extremely popular among entrepreneurs looking for a no-fuss way to create a web presence. And while this option has a number of pros, it comes with some serious cons … Continue reading →