. The world of business start-up is full of catch phrases—collections of mantras so enshrined that to question them is heresy. But we should question them. Because while some are harmless, many others paint a false picture of what starting and running a business looks like and sets entrepreneurs up for failure. There’s no talisman … Continue reading →
Tag: business startup
6 Tips on Choosing A Great Business Name
. Naming your business is as exciting as it is daunting. In one word or a few words, your business name has to convey who you and what you do…instantly. Piece of cake, right? . Despite the weightiness of this task, there are tips and tricks to make it easier. In this post we’ll look … Continue reading →
Got Rude Clients?
. Like any industry, the service industry comes with advantages and disadvantages. An advantage? You get to make people’s lives a little easier and, in some cases, change their lives completely. A disadvantage? Sometimes you have to deal with rude clients. What do you do with a rude client? Do you fight fire with fire, … Continue reading →
