The world of business start-up is full of catch phrases—collections of mantras so enshrined that to question them is heresy. But we should question them. Because while some are harmless, many others paint a false picture of what starting and running a business looks like, and sets entrepreneurs up for failure. There’s no talisman or … Continue reading →
Tag: business startup
6 Tips on Choosing A Great Business Name
Naming your business is as exciting as it is daunting. In one word or a few words, your business name has to convey who you and what you do…instantly. Piece of cake, right? Despite the weightiness of this task, there are tips and tricks to make it easier. In this post we’ll look at six … Continue reading →
Got Rude Clients?
Like any industry, the service industry comes with advantages and disadvantages. An advantage? You get to make people’s lives a little easier and, in some cases, change their lives completely. A disadvantage? Sometimes you have to deal with rude clients. What do you do with a rude client? Do you fight fire with fire, ignore … Continue reading →
