What do you think when you see the Nike logo? Hard work. Perseverance. Determination. What about Coca-Cola? Happiness. Acceptance. Diversity. Apple? Ingenuity. Modernity. Forward-thinking. In a single brand or logo—in a single glance…these companies convey an intellectual and emotional message … Continue reading →
At a time when many businesses are suffering, it seems counter-intuitive to even think that you could start your business. But while it may pose a few challenges, there are some major perks to starting your business in a down … Continue reading →
Like many business owners, you’ve had to get creative with your day-to-day operations in the wake of COVID-19. And while you’ve been able to weather the storm, you’re eager to go back to the way things were. Sadly, until a … Continue reading →
For business owners, not having a website is not an option these days. That’s why DIY website builders like Wix, Weebly, Squarespace and others have become extremely popular among entrepreneurs looking for a no-fuss way to create a web presence. … Continue reading →
Running a business without a business plan is like randomly pointing to a destination on a map and trying to get there without following the map. You’ll move forward but you’ll do so blindly, getting lost and possibly never arriving … Continue reading →
