Positioning Your Business to Thrive in the Tech Age

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The tech revolution is the industrial revolution of this age. Every few years we see newer, more innovative technology disrupt and dismantle industries and operations once thought to be indispensable. Don’t let your business be counted among them.

As a business owner, it’s your job to be prepared for the changes that tech, like Artificial Intelligence, Bitcoin, Machine Learning, and others will bring, and position your business not just to survive, but to thrive.

In this article, we’ll discuss a few ways to do this so you can meet the coming age with both confidence and optimism.

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Discover operations your company can automate

Automation not only helps businesses keep up in an on-demand world, it alleviates the stress that comes from trying to juggle multiple tasks, freeing you and your employees to work on other projects. It also perfects processes subject to human error. Here are a few examples of operations you should start automating:

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Sales/CRM workflow — Acquiring leads, nurturing leads, communicating with leads…this process passes through multiple hands. Automating this operation ensures that your prospective clients reach the right people in your company so they can be converted to customers.

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Automate your support process — From IT issues to questions and complaints, Support is at the frontlines of customer service. The last thing you want is to keep a customer on hold for 30 minutes, send them to the wrong IT professional, or forget to respond to a customer query. Automating this process ensures all these steps go smoothly.

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Automate your task management process — You want your business to run like a welloiled machine with every person knowing what they should do, when it should be done, and what they need to do next. Task management automation is a must for any business, especially as your company grows.

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Set a budget for technical improvements

Tech should never be an after-thought—it should be an integral part of your business plan. You must be able to implement changes quickly as technology is constantly evolving. When budgeting, keep in mind that with new tech comes the demand for new employees with specialized skills and the need to retrain employees on the latest tech.

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Study tech trends

New tech shouldn’t catch you by surprise. Matter of fact, you should be such an avid student of technology that you find yourself able to predict where the next innovations will come from. Stay updated by subscribing to sites like TechCrunch, CNET, Wired.com, and The Verge. Knowing what’s on the horizon will save you from the fates of companies like Blockbuster, Toys “R” Us, Sears, and others who failed to stay relevant in a changing world.

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In closing

You didn’t start your business to have it fade into oblivion in the next 10 years. You created your business to leave a legacy for decades to come. For your business to thrive, it must adapt to the world in which it operates. Technology is moving the world forward.

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